How to start e-commerce business?
You’re likely to start e-commerce business? However, you still do not know how you should do it step-by-step. The reason is that there are too many steps and decisions in the process of working that makes you confuse and face a number of difficulties in deciding at the right time. The important tip is that each step will be based on the logical order: researching, building, launching and growing a profitable e-commerce business.
Choosing a Product
Finding A Product To Sell
It is clear that firstly, you need to identify the products which you need to provide for customers. Actually, it is one of the most challenging parts when starting a new online business. Before deciding to choose the product, you should find product opportunities, explore the ten best stores to look for product ideas and then, you will reveal ten trending products which you came up.
Evaluating Your Idea
Don’t make the decision immediately! How do you know whether it’s a bad idea or not? In order to answer this question, you will go through two exhaustive evaluations methods, evaluating both the product itself, as well as the market for your product choice.
Obtaining Your Product
After finding your product idea and evaluating them in the previous section, you must find out where and how you’re going to obtain your products.
Research & Preparation
Research Your Rivals
After applying 3 steps above, you’ve found your product, evaluated the potential and chose your supplier. It’s time to write your business plan. However, before getting into that, you’ll need to research your competitors thoroughly so you know exactly what you’re up against.
Writing Your Business Plan
With your competitive research, it’s now the perfect time for you to write your online business plan. A business plan will be your road map which helps bring your ideas and thoughts together. A business plan is indispensable so that you can determine how to move forward and compete effectively.
Registering Your Business
With a business plan in hand, now it is a good time to consider your options for registering your business.
Setting Up Your Business
Naming Your Business
Aside from finding an actual product to sell online, another difficult decision is determining your business name and choosing an appropriate and domain name. To be more specific, the business name need to include the keyword which involves your products and the domain name has a reputation in long time. By doing that, it helps you to increase the website ranks in search engine.
Creating A Logo
Once you have solidified your name and registered your domain, it’s time to craft a logo. The logo could be simple and easy to remember.
Understanding Search Engine Optimization (SEO)
You’re almost ready to begin building your online store. However, before you jump into it, you should understand the basics of search engine optimization so that you can optimize your site for Google and other search engines like Bing.
Building Your Store
With a better understanding of search engine optimization (SEO), it’s time to build your online store. There are many important factors. You need to write captivating product descriptions, shoot beautiful product photography, and a list of some of the best tools to help you optimize those photos. Your website should be built on Magento platform which is open source content management system for e-commerce websites. It is clear that Magento is the best choice which is chosen by many leading e-commerce brands. It is supported by Magento extensions which helps you develop your strategy and manage your business easily and effectively.
Preparing To Launch
As you prepare for the launch of your new business, there are several necessary factors you need to prepare for. In this step, we have curated some of the most comprehensive posts on helping you determine your shipping strategy.
Moreover, it’s a good idea to define your key performance indicators upfront so once you launch, you know what to measure of success to track.
Now that you’ve launched, the hard work begins. Your first sale is a great start point and overview of a variety of marketing tactics that will help you in your first months.
Marketing Your Store
You’re well on your way and now likely have some sales under your belt. It’s time to get serious and focused. You can choose the suitable marketing methods such as email marketing, driving traffic, optimizing conversions and using analytics ( Google analytics for e-commerce), etc to attract customers and build your brand.
There is no doubt that building your own e-commerce business is no easy task. From choosing a product, evaluating viability and sourcing, to building, launching and growing sales. There’s a lot of puzzle pieces to put together. However, following this resource roundup should provide you with a clear roadmap to help you build a profitable e-commerce business.